Wednesday, March 14, 2007

What would you do if I sang out of tune?

Blogger makes signing up for Google’s AdSense very, very convenient. The link’s right there on the settings page, begging for you to click on it and enter a world of money, money, money. And for a moment there I was very nearly tempted. Making easy money has always appealed to my mercenary, money grubbing soul. Yes, yes, very nearly tempted for all of two seconds.

It took me half a second out of those two seconds to come to the realization that with the amount of traffic I get on this blog, it would take me roughly four years, seven months and twenty three days to make just about enough money to buy half a doughnut. Without adjusting for inflation. How did I come up with that figure? I used the well known web traffic estimation method, P.T.N.R.O.M.A., which, of course, stands for Pulled The Numbers Right Outta My Ass. An honored and widely respected metric. Usually used by politicians and advertising agencies.

And in the other second and a half, well, in their own words “Google AdSense is a fast and easy way for website publishers of all sizes to display relevant Google ads on their website's content pages and earn money”. Yes indeed. Content based advertisements. Anybody else see the problem here?

Here are the advertisements I could expect (Neatly bulleted and stuff.)

  • Bright Lights at BrightLights.com
  • Fuckityfuckfuckfuck. We Teach YOU how to use the f-bomb gratuitously.
  • Staplers and Toaster. How semi-Intelligent machines from the industrial age are planning to bring down civilization
  • PaperWeight KamaSutra: We got it.
  • Handcuffs: Handcuffs for all occasions. We got them, you need them.
  • Butter too.
  • And supermodels.


Ads by goooooooooooofuckingle.

And if you thought those were freaky, take a look at these.



The sheer diversity of content on that page, that caused AdSense to come up with those particular ads is mind boggling. Advertisements for bottled water, athletic shoes, and…Japanese brides…and…Female Prison Pen Pals…and a video by an Indian Business Leader…Probably doused in bottled water and wearing nothing but those athletic shoes and a smile.

For the life of me, I cannot come up with any content that would cause those advertisements to appear together. It is quite possible that…um yeah…I have no fucking theories. Japanese brides to female prisoners to water to shoes to commerce. And no, I do not remember what the content was on that page. Perhaps because, this, this collage of links was so arresting that it captured my attention leaving very, very little room for anything else.

Granted, on a normal page I would mock OGO for setting new standards in bottled water. “We are wetter. We are water-ier. We hydrate, mother-fuckas, like nobody’s ever fuckin’ hydrated before. OGO fucking the gold fucking standard in bottled water.” But…but it fades into insignificance on that page. The beauty of the whole is so much more than the sum of its parts.

That’s about it. Revel in the sheer beauty of that image, wrought by no human hands, but by the glorious genius of AdSense.

4 comments:

lt said...

This had me thinking more than I should or need to. You see I work a lot and spend loads of $$$ with Adwords...the part of Google that actually funnels these ads to the sites. I carefully choose where I put my ads...but there is the option where I can let Google decide where they would go best.

But what I think is happening here is ads are being served through the 'Google Network' option where Google's 'smart' algorithms decide what would work best on a particular site. So for example, I have purchased 'Shahrukh' and you should see my ad on google.com searches but also in Orkut SRK fan communities, at no extra cost. So I actually love that smart part.

BUT...I really cannot figure out why these random ads show up in blogs. I guess that is something they have not figured out.

My blog has an ad for CLAMSHELLS.

freakphase said...

I noticed that ad. A subconscious oyster fetish perhaps? One that an algorithm can pick out.

Punk Floyd said...

Dude..brilliant. !! Japanese brides is hilarious

freakphase said...

You visited the website, didn't you? :D